Why You're Not Blogging - And Why You Should Start Today
Those of you who aren't ready to wade into the Blog pool are taking your time for several reasons, according to my informal interviews with people before and after they blog. Others start blogging and then abandon their projects too soon, unaware of the benefits.
Whatever your reason, you should get started now - or get back to blogging as the case may be. Here's some motivating enlightenment that you may find surprising.
Reason # 1 that you aren't blogging - You don't realize how huge the benefits are, and how much they may outweigh any monetary or time costs involved.
I think number one may partly the fault of people like me, who have a foot in the marketing arena, and don't explain the idea in detail.
We tend to tell you how great blogging is, but we don't tell you why, or better yet, show you. Or we tell you how to get the best results with your blog, but don't tell you where to start. Let's talk about some of the basic facts.
If you've ever dreamed of going from getting 10 hits a month to getting a few dozen visitors a day from search engines, blogging can make it possible, if you do it right. The structure of a blog, and the fact that most of them automatically generate content feeds, also make them the best food for your friendly neighborhood search engine spider.
If you would like to have visitors come back to your site over and over again, until they buy, you may want to be a blogger. An informative blog that engages your audience shortens the sales cycle. It also creates a courtship period. They can subscribe to your thoughts, see if they like you, even get to know you a little.
People buy from people they like. I don't remember who said it first, but I've learned that it's the truth.
If your visitors don't feel like they are getting a personality vibe from you, they are often less likely to buy. Vibe = buy. Remember that, and that blogs make it easy for you to vibe.
If you'd like to create new targeted search engine pages for your site without needing to hand-code a new page, or fire up your HTML editor every time, you may enjoy blogging. You log in to your blog admin panel, type your thoughts, proofread, press publish.
Presto. You're a blogger.
If you'd like free one-way links back to your site that contain your lucrative keywords, blogging helps with that too.
Even if you've made a mess of your SEO efforts, or been the unsuspecting victim of an algorithm change, as long as you aren't banned by a search engine, blogging can help bring you back into top results. Because they have a search engine friendly architecture, and can make use of your keywords automatically, without being gratuitous, they are an easy way to get into a search engine and stay in.
Reason #2 That you aren't blogging - You think it's hard and expensive.
Granted, especially if you're busy, or have a medium sized to large business, it may be in your best interest to hire one of the few consultants that works on these types of issues.
But if you're a small business owner or home business owner with an online element, you can get away with firing up a free blog and paying for an inexpensive custom template if you can't install one on your own. Most blog consultants will do all the keyword research, etc for you, so that all you'll have to do is log in and blog.
Many of the most common blog software systems are free or inexpensive, especially when weighed against the cost of only using paid methods to attract visitors.
Reason #3 That you aren't blogging - You don't think of yourself as a writer.
Not only can you get away with a few paragraphs, you don't have to write in professional-speak, or use industry jargon to blog. By nature, blogging is done in a casual, conversational tone.
And your blog posts don't have to be long article-type entries like mine are. I'm used to writing articles, and I'm just naturally verbose. My audience is used to my mini-brain dumps, just as your blog readers will likely be happy with, or adapt to, whatever your style is. Your audience will be thrilled with a few paragraphs every day, as long as they're informative and consistent.
So take the plunge. Start blogging today. If you're already a blogger and didn't see the benefits the first time around, try making it a part of your routine - and have a little fun. Give it time to work for you.
You'll be glad you did.
Tinu is a web site promotion specialist who writes about many different ways to get more visitors to your web site. If you want better search engine results, more visitors and return traffic she invites you to take a free ecourse on blogging at http://RescueYourBlog.com .
Related Articles:
Blogging As An Art Form
If writing is an art, then, blogging is one way of using words to come up with an art. This is because people who are into blogging are the ones who are artistic on their own sense, carefully choosing words that would best describe their feelings, sentiments, wishes, desires, and everything.
ShoutPost.com Blogging Site Launches
First free blog syndication system and ad-free hosting.
Blogging is the New Internet Marketing Tool
Blogging is a concept that started in late 90s. It used to be a way to comment an existing webpage, an opportunity for visitors and readers to react or voice out ones opinion on the said page. What started as a single-sentence commentary has evolved into pages of personal take on just about anything and everything under the sun. As it continues to move forward, online advertising has tapped into the blogs potential. Here are reasons why you should use blogging as an Internet marketing tool.
How To Make Money By Blogging With Three Simple Steps
All a blog is is your own journal. Well, this is what blogs were meant to be for. Now, people use blogs for more than just their own journal. They use them to make money by blogging. This technique has been proven to be very effective in several different ways. To have an effective blog you need to use these three tips in order to make money by blogging.
Profy Announces Alpha Launch of Its One-Stop Web Platform for All Things Blogging
With blogging clearly here to stay and experts predicting continuing growth, Profy enters the game today with the alpha launch of its new Web platform for bloggers. The integrated solution supports a full range of advanced AJAX blogging applications to satisfy the most demanding and experienced bloggers yet features a simple user interface that novices will find immediately accessible.
New Media, Web 2.0 and Blog Tastemakers Gather for SUMMIT on May 2
For the first time ever, key New Media players, execs, moguls, editors, producers, bloggers, designers and tastemakers gather for an exclusive summit in San Francisco on May 2nd. Their goal is to discuss the lucrative & highly influential Lifestyle-verticals of food & wine, fashion & design, and metro-regional guides.
Blogging - Developing A Readership
You've finally created a blog and you've made your first post. Now how do you get people to actually read what you're blogging about?
GeoPOV.com Seeking Venture Capital for Next Generation, Web 2.0, GeoLocated Point of View Panoramic Imagery
GeoPOV has perfected its 360 degree GeoLocated Point of View Panoramic imagery capture system and is seeking Venture Capital to bring this media to market on a national basis.
Exclusive PQ Media Research: Alternative Media Spending Growth Accelerates in 2007, Hastening Transition from Traditional to Alternative Advertising &
Alternative Media Accounts for 16.1% Share of Total Advertising & Marketing Spending in 2007, Up from 7.9% in 2002; First-Ever Research to Define, Structure, Size & Forecast Digital & Alternative Media Says Industry Poised for Strong Growth in 2008, Despite U.S. Economic Slowdown
Comparing Free Blogging Software
With the increased interest in Blogging (web Logging), many web hosting providers now provide an assortment of free usage, open source blogging software packages. Among the most popular of these blogging tools are B2evolution, WordPress and Nucleus.
Building Your Own Web 2.0 Wordpress Theme
So you have setup your wordpress blog and installed a great web 2.0 wordpress theme on it. But now you want to make your blog different from other blogs using that same theme. You want to give your wordpress theme a totally unique identity that matches your content and personality. There is good news for you. Although a bit of technical know-how is required for modifying the template files associated with a theme, the task can be accomplished easily enough. And it is not really as difficult as it sounds with all that talk of CSS, PHP and HTML!
Blogging To The Bank 2 Review ? Full Disclosure
Blogging to the Bank 2.0 or Blogging to the Bank 2 is the latest blogging ebook to hit the shelves of the internet market. A book written by master blogger Rob Benwell for bloggers, this book is poised to rock the whole blogging fraternity. Is the ebook worth buying to read? We will review this new book Blogging to the Bank 2.0 and see what is in store for anyone hoping to monetize their blogs.
Blogging Tutorial
Let's start at the beginning. What is a 'Blog' and why would you care?Plain and simple.
Domegos.com Announces the Launch of its Web 2.0 Free Vacation Rentals Directory
Domegos is the first website that allows vacation rental owners to advertise their properties for free with more listing features than the industry leader. The goal is to provide the world's largest vacation rentals directory.
Web 2.0 Marketing - Using Widgets & Gadgets to Sell Custom T-Shirts Online
Creating your own t-shirts online is old news. Creating your own t-shirt design template that other people can then customize online is new. Especially so, when you can add your t-shirt design template to a widget that, when the design image is clicked, opens in to a fully functional online design studio.