HRmarketer Webinar to Highlight 'Marketing to HR' with Traditional and Web 2.0 Integrated Strategies
Capitola, Calif. / November 28, 2007 ? The HRmarketer.com Services Group has scheduled a free one-hour marketing Webinar (http://www.hrmarketer.com/MarketingPRWebinar) on Thursday, December 13, from 11:00 a.m. to 12:00 p.m. PST. The Webinar will highlight how to create a successful marketing and PR strategy that integrates both traditional and Web 2.0 activities to generate more visibility, website traffic, sales leads and improved search engine rankings (http://www.hrmarketer.com/MarketingPRWebinar).
The HRmarketer team will discuss the fact that as HR suppliers solidify their marketing and PR strategy for 2008, there are many "pain points" they face including:
- Launching a new company, product and/or service
- Standing out in the crowded HR marketplace
- Generating quality sales leads
- Low search engine rankings
- Slow growth
According to HRmarketer.com?s latest research report ? Trends in HR Marketing: Where HR Suppliers Spent their Marketing and PR Dollars in 2007 and What?s Ahead in 2008 (http://www.hrmarketer.com/home/whitepaper_main2.htm) ? addressing these pain points by spreading your marketing and PR budgets across a variety of tactics, both traditional and Web 2.0, is vital.
"One interesting result of our research shows that most suppliers, regardless of size, don?t rely on any single marketing and PR tactic for one quarter of their sales leads," notes Kevin Grossman, chief operating officer for HRmarketer.com. "This shows that HR vendors are generally expanding their range of activities across the board. Our Webinar will include real world examples of these types of marketing successes."
Webinar registration is available at http://www.hrmarketer.com/MarketingPRWebinar
About HRmarketer.com
Our services help HR suppliers generate publicity, website traffic, sales leads and improved search engine rankings. Services include:
HRmarketer.com Membership: Combines database of marketing and public relations (PR) opportunities with press release distribution, campaign management, social networking services.
HRmarketer Services: Leveraging our HRmarketer.com service and HR marketplace expertise, we offer HR suppliers a full range of Internet marketing, marketing PR, search engine marketing and SEO services.
This press release was distributed through eMediawire by Human Resources Marketer (HR Marketer: www.HRmarketer.com) on behalf of the company listed above.
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